The Founder's Growth Ceiling

Transform your B2B startup from a founder-dependent hustle into a world-class, systematised growth machine.

Trusted by Scaling Champions

Working with portfolio companies of renowned investors.

“Without a system, you will reach a growth ceiling—whether at 1M, 3M, or 5M ARR. It's inevitable.”

— Björn W. Schäfer

The Founder's Growth Paradox

Your early success is both - your greatest strength and your ultimate limitation. The skills that got you here today prevent you from reaching the next growth level.

🚩 You're the primary sales engine, closing every critical deal

🚩 Your network and personal relationships drive most of the revenue

🚩 Team relies on your direct intervention for complex sales

🚩 Growth feels increasingly manual and exhausting

The Inevitable Plateau

Every founder reaches a point where personal heroics can't drive growth. Your business becomes a bottleneck, constrained by your individual capacity.

If you’re reading this, you probably know exactly what I am talking about. 

So – it’s time to build new systems, shall we?

Hi, I’m Björn.

I help you transform your B2B startup from a founder-dependent hustle into a world-class, systemised growth machine.

Over the last ten years, I’ve had the privilege of shaping the growth journeys of more than 150 B2B startups from Pre-Seed to Series B in the DACH region and beyond.

As host …. and author …. you could argue that I surely know my stuff. However, former clients hired me for a different reason.

Primarily, they hired me because I know what I’m talking about from practical experience.

I’m not a talker; I’m a doer.

— Charlotte Rothert, Co-Founder & CEO, doinstruct 🇩🇪
(raised 7.6M from Creandum)

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